
The Sweet Spot’s open sign shines brightly during this gloomy winter day on December 4th, 2024. A drop in temperature on this December morning calls for the Christmas decorations and peppermint to come out! 
Kassandra de la Cruz, 20, one of three business owners of The Sweet Spot, steps away to ice a small iced cup for a coffee customer. 
The Sweet Spot Christmas tree is up. Tis the season–for some. San Marcos, Texas, is a a college town. The peaks and lows of the school year determine the amount of customers. 
Faux Ever Flowers, a small business vendor, shines with light amongst the others on the vendor shelves. The Sweet Spot owners, Debbie, 40, Katarina, 23, and Kassandra de la Cruz, 20, actively support small and local businesses inside their own! 
The amount of customers that decrease over the course of the finals and holiday season are pictured here. 
Ashley Rivera, 20, and Athziry Garcia, 19, are two San Marcos locals catching up over two sweet beverages in The Sweet Spot. As students leave for winter break, customers mainly consist of locals. 
The reservation spots for each vendor shelf is valid for a month. The vendors on these shelves interchange depending on signing up through @thesweetspotnbtx. Libra Stitches Crotchet restocked their newly paid for rented vendor shelf today. 
Debbie de la Cruz added the milk to a campfire iced latte for a customer in The Sweet Spot. This picture was taken towards the end of her shift–this was her third customer of the day. 
The Sweet Spot provides additional promotional opportunities. Pictured is the Texas Claw machine ready to be played. 
Closing time approaches the coffee and dessert shop quickly from November to February. The holiday season hours are 8:00 a.m.-5:00 p.m.
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